Did you know that June is Oral Health Month?
In order to bring awareness to the importance of oral health, the Colgate-Palmolive Company has teamed up with the Hispanic Dental Association (HDA) to target the Latino community by providing bilingual oral health materials and activities.
Throughout the month, Colgate’s Flagship program titled “Bright Smiles, Bright Futures” will be traveling throughout the United States providing free oral health education as well as dental screening to children via their mobile dental vans. On a larger scale the program will encourage families to take part in Oral Health Month by taking the initiative and taking the “Colgate Family Promise”.
“Due to language barriers, lack of familiarity and low dental insurance coverage levels, our Latino population continues to experience difficulty in accessing oral healthcare services and education,” says Carla Kelly, General Manager, U.S. Multicultural Marketing, Colgate-Palmolive. “With an ongoing need for improved oral health among Hispanic Americans, we tailored our Oral Health Month campaign to address the needs of this ever-growing community.”
To learn more about Colgate’s Oral Health Month and to gain access to the “Colgate Family Promise”, please visit the bilingual site at www.Colgate.com/OHM.
About Colgate-Palmolive Company
Colgate-Palmolive is a leading global consumer products company tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. In the U.S., Colgate sells its quality products under such nationally recognized brand names as Colgate(R), Palmolive(R), Mennen(R), Ajax(R), Irish Spring(R), Softsoap(R) Brand, Murphy(R) Oil Soap, and Ultra Brite(R), as well as Hill’s(R) Science Diet(R) and Hill’s(R) Prescription Diet(R) pet foods. For more information about Colgate-Palmolive and its products, visit the company’s web site at www.Colgate.com.
SOURCE Colgate-Palmolive Co.
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