Did you know that low-fat milk provides athletes with the high quality protein that helps build muscle mass and provides a perfect blend of nutrients to help them recharge after a game?

Now high school athletes may be awarded $7,500 towards their higher education with the national campaign Milk Mustache in partnership with USA TODAY. They have announced the 13^th annual edition of the Premier School Athlete Milk Mustache (SAMMY).  The SAMMY Award will recognize 25 student athletes at high academic standing, athletic, community service and leadership skills all the while including milk as part of their daily routine.

Andy Roddick, Steve Nash, Chauncey Billups, Dara Torres and Michelle Kwan will serve as judges to help select the winners of this year. “I am thrilled to star in the 2010 SAMMY awards this year to connect with these outstanding young people,” said award-winning swimmer Dara Torres. “Recently I have joined the Milk Mustache campaign and as a judge of Sammy, I can remind young people the importance of low fat milk as the energy that helps them in their workout routine.”

“It’s an honor for the Body By Milk campaign continue rewarding these exceptional student athletes who not only excel in their sport and their community but also serve as advocates for the benefits of milk,” said Vivien Godfrey, Executive Director the national got milk? “Choose low fat milk or skim milk instead of sugary drinks empty of nutrients or traditional sports drinks could give young people an advantage when it comes to their health and nutrition – and is a great choice to help restore power and rehydrate after training. ”

Recharge with low-fat milk
SAMMY Award winners know that low-fat milk is a natural protein drink. And chocolate milk low fat has become a staple on the tables of many athletes in training. Not only does chocolate milk provide protein to help build muscle, it contains the right mix of nutrients to replenish lost energy after exercise. And milk provides fluids and important electrolytes (calcium, magnesium and potassium) to help replace the loss by sweating, with the added benefits of their nutrients not found in traditional sports drinks.

It’s easy to sign up for the SAMMY Awards
High school students last year who are interested in registering for the 2010 SAMMY Awards program, should visit http://bodybymilk.com.  All applicants are asked to describe in 250 words or less how they recharge their energies with the milk to achieve academic and athletic excellence in community service and leadership.
Entries must be submitted no later than 11:59 pm ET on Friday, March 5th, 2010. For applications and official contest rules and learn how to make your own ad with the Milk Mustache, and to see videos of the Milk Mustache celebrities and more, go to bodybymilk.com.

About Body by Milk
Body by Milk (R) campaign is part of the National Milk Mustache “got milk?” (R) a multi-faceted campaign designed to educate consumers about the benefits of breast health. The MilkPEP Board in Washington, D. C. manage the campaign and is funded by the nation’s milk processors, who are committed to increasing fluid milk consumption. Lowe New York is the creative agency responsible for The National Milk Mustache “got milk? (R).”

SOURCE Milk PEP